Freelance Art Direction & Design
To celebrate Photo London 2017, the international photography fair at Somerset House, FT Weekend Magazine published this special supplement with commissioned work by London-based contemporary photographers and projects by artists.
Art Director 2013–2016
Responsible for developing this luxury fashion e-commerce brand’s aesthetic across key departments within the business.
Examples shown here of fashion shoots for editorial, marketing and campaign usage - requiring art direction, story concepting and commissioning.
Art Director 2013–2016
Responsible for developing this luxury fashion e-commerce brand’s aesthetic across key departments within the business.
The weekly website editorial curates trends, seasonal campaigns, marketing stories and highlights of selected designers, products and boutiques.
Invite designs for Korea Creative Content Agency and Dyelog celebrating Korean fashion at London Fashion Week 2016/2017.
KOCCA was established on May 7, 2009 to efficiently support the growth of the cultural industry by combining Korea Broadcasting Institute, Korea Culture and Content Agency, Korea Game Industry Agency, Cultural Contents Center, and Digital Contents Business Group of Korea IT Industry Promotion Agency.
Creative Director 2015-2016
As part of the collaboration between Farfetch and luxury book publisher Assouline, Farfetch turned its curatorial eye to other fields, synergistic with fashion. A set featuring three books with each offering a tightly edited perspective on the current intersection of the title subject and fashion globally from the perspectives of Farfetch boutique owners and world-renowned experts, while retaining a distinctive, fashion-trained viewpoint. The slipcased trilogy includes Farfetch Curates Food, Farfetch Curates Design and Farfetch Curates Art.
Art Director 2013-2016
Responsible for developing this luxury fashion e-commerce brand’s aesthetic across key departments within the business.
Examples of branding, campaigns, social & SEO shown here:
Advertising campaigns (with agency Droga 5)
A collaboration playlist for Apple
Social instagram content
The new London headquarters design direction (with Studio Fibre)
A luxury shopping event look book for private clients
An SEO off site widget project
Freelance Art Director 2009–2010
Art Director of this In-house magazine for the creative agency Grand Union.
Art Director 2002–2007
Art directing this influential style and culture magazine over five years. Also managed the creation of advertorial content for clients including LEVIS, Edwin Jeans, Iceberg, Canon, Nike and special projects for Rankin and Oxfam.
Art Director (maternity cover) 2010-2011
Managing art directing duties alongside implementing a complete rebrand in conjunction with the agency Saturday for this affordable luxury designer e-com site - part of the Net-A-Porter Group.
Art Director 2006
Book design for photographer Rankin's beauty projects.
Art Director 2013
Website art direction and design. David Fielden is internationally renowned for his innovative designer bridal and evening wear. Stocked in many of the world's shops as well as his new contemporary Flagship Store in Chelsea's fashionable Fulham Road.
Art Director. Website redesign for this contemporary milliner, 2011
Misa Harada emerged in the niche UK millinery circle in 1994. The brand today retails in over 120 outlets across 15 countries such as Bloomingdales, Fortnum & Mason and Le Bon Marche.
Logo and catalogue cover for the Gifted Charity Art Auction held in 2009. Illustration by Jimmy Turrell
Art Director 2011
Art direction and design for make-up artist Ayami Nishimura’s debut book shot by Rankin.
Art Director 2012
Website art direction and design. David Fielden is internationally renowned for his innovative designer bridal and evening wear. Stocked in many of the world's shops as well as his new contemporary Flagship Store in Chelsea's fashionable Fulham Road.
Freelance Art Director 2009–2010
Branding brochure for Hubbub a digital communications agency. based in London
Art Director 2013
Commissioning and project management of print designs for this female Japanese street wear label. The artists commissioned were Damien Poulain, Rose Stallard, Hattie Stewart, Maya Wild and Cassandra Yap.
